Joffre Street was named after Marshal Joseph Joffre
… who was Commander in Chief of the French army at the outbreak of war in 1914 and a career soldier.
He was promoted to Marshal in 1916 and spent the rest of the war as Commander of the Allied War Council but removed from strategy and planning.
Joffre has been criticised by some for his lack of vision when it came to the German Schlieffen Plan which invaded through Belgium. Joffre expected the attack to come through Alsace Lorraine to the south.